So even though we’ll start to share the products and messages you’ve come to expect from us, we’re not returning to “normal,” but upholding the fight for a more equitable future.
It seems strange to go back to posting about our products after weeks of being part of a social media community dedicated to amplifying Black voices. How can we go back to posting about quirky gifts and jewelry when we want to continue being part of the fight for equality? How do we promote the beautiful, fun, and funny things that we certainly think make lives brighter without losing sight of the fight for an anti-racist country?
As a small business that relies on social media to share what we do, it’s necessary, but we want to assure you that we’re not just “returning to normal”—because “normal” actively damages the many Black, indigenous, and other people of color in this nation. “Normal” is the ongoing, systemic oppression that is woven into the entire fabric of our nation. And we want better than “normal.”
We’ve been thinking and talking a lot about this. And what we think it comes down to is that we can, and we should, continue to share the things that make Silver in the City special even as we renew our commitment to fighting racism in our community and our country. Although we’re going to “unmute” our product promotions, we’re not returning to any kind of “normal” business as usual. We want to be an agent for social change and tell you about the squirrel underpants air freshener. Just because the news cycle moves on, social media returns to cat videos, and we resume posting about fun new products, doesn't mean we don’t have work to do. We encourage everyone to connect with organizations and resources to continue their journey of advocating for racial justice. We will continue to share reminders as we continue our own education and advocacy. Because, while social media has been a catalyst for the anti-racism movement, the real, concrete work is the work that is going to happen off of social media this week. And next week. And the next. And the next.
So even though we’ll start to share the products and messages you’ve come to expect from us, we’re not returning to “normal,” but upholding the fight for a more equitable future. In which we understand we have so much more to learn, that it’s our duty to learn, and that the race for equality isn’t a sprint, but a marathon. We have a lot of work to do, but real change can start within each and every one of us.
We acknowledge we can do better at deepening our practice of anti-racism and ally-ship.
To the Black members of our community: We stand with you. Your lives matter.
In no particular order, here are resources we have gathered so we can all keep doing the work.
Black Owned Book Store in South Bend - Brain Lair Books
Justice in June – Continual growth and understanding of Systematic Racism in America and being a better ally.
White allies are crucial if we want to see real systematic change. Indy SURJ has been one of our go-to’s in understanding what it means to be a proactive ally.
Our friends at Kan Kan Cinema curated this list of free to stream films made by black filmmakers
And so much more: